Wrote and produced a cultural deep-dive on Timberland and Champion as dual pillars of streetwear legacy for a PR-driven Timberland coverage push, tracing each brand's arc from hip-hop's golden era (Biggie's Timbs, Wu-Tang's Reverse Weave) through to present-day reinventions, weaving in references like Westside Gunn, A Cold Wall and the Duke's Cupboard collab. Created accompanying banner assets and delivered the piece live as part of a wider PR partnership.